Meet The Founders Of Warriors For Light
James Weiland
David Hong
The Story Of How Warriors For Light Got Started!
Getting Started with Lighting
July 2016 – James Weiland Launches Brothers & Moore James owned Brothers & Moore, a landscaping business in Austin. In winter, things slowed — until a friend introduced him to Christmas light installation.
July 2016
First Hands-On Lighting Experience
November 2016 – James Installs His First Holiday Lights He began helping his friend with Christmas light installs and saw the demand firsthand.
November 2016
The Marketing Connection
July 2017 – James Meets Future Partner David Hong Looking to grow, James connects with David, who specialized in lead generation for service businesses.
July 2017
Proven Results
December 2017 – 38 New Customers in One Season David's lead gen strategy delivered 38 new customers for James — showing the power of targeted marketing.
December 2017
A Business Partnership is Born
March 2018 – David Proposes a Strategic Partnership David suggests he handle marketing while James runs operations — laying the groundwork for a new venture.
March 2017
Official Launch
October 2018 – Warriors For Light LLC is Formed The duo launches Warriors For Light and revolutionizes the industry with online quoting, booking, and payment.
October 2018
First Season Success
December 2018 – 78 Homes Lit, Team Grows Warriors For Light lights up 78 homes and grows from a solo gig to a 3-person team.
December 2018
Massive Growth
December 2019 – Business Triples Year-Over-Year The team completes 3x more jobs than the previous year and expands to 4 employees.
December 2019
Statewide Expansion
October 2020 – Launches in 3 New Texas Cities Warriors For Light opens new locations in Dallas, San Antonio, and Houston, expanding from its Austin roots.
October 2020
Another Record Season
December 2020 – Triples Again with 10 Employees The company continues rapid growth and builds a team of 10 lighting pros.
December 2020
New Services Introduced
March 2021 – Launches Power Washing & Event Lighting To serve clients beyond the holidays, the team adds new home services.
March 2021
Early Booking Campaign
July 2021 – Launches “Christmas in July” Customers begin reserving holiday installs in the summer to avoid the seasonal rush.
July 2021
Bigger Projects
November 2021 – Commercial Lighting Takes Off The company expands into commercial holiday lighting projects.
November 2021
Doubling Down
December 2021 – Doubles Team Again to 12 Strong demand leads to another doubling in team size.
December 2021
Flexible Payment Plans Introduced
January 2022 – Prepaid Plans Launched To make installs more affordable, Warriors For Light introduces monthly payment options.
January 2022
Shift in Services
February 2022 – Focus on Landscape & Permanent Lighting They discontinue power washing and introduce permanent lighting installations in Austin.
February 2022
A Deep Loss
October 2022 – Co-Founder David Hong Passes Away David Hong, visionary co-founder, passes after a courageous battle with cancer.
October 2022
Steady Growth Continues
December 2022 – 16 Team Members Strong Warriors For Light ends the year with its largest team yet.
December 2022
National Lead Program Launch
July 2023 – Leads Sold Across the U.S. The team launches a new lead generation program, helping installers nationwide get customers.
July 2023
Branching Out
March 2024 – Warriors For Lawn Care is Founded A new sister brand is launched to focus on recurring lawn services across Texas.
March 2024
What’s Next?
2025 – To Be Continued... With permanent holiday lighting, Christmas lighting, and yard maintenance booming across Austin and beyond, the journey is just getting started.